Promoting Health

We show you how to lead a healthy life

Promoting Health Promoting Health

The importance of health

We are working to improve people's health and the quality of their lives through the prevention of non-communicable lifestyle-related diseases. We work in collaboration with public administrations, educational institutions and scientific societies aimed at fostering healthy lifestyle habits. We pay particular attention to the prevention of cardiovascular diseases and taking urgent action to reduce death and sickness rates.

We reach out to people of all ages by implementing educational programs in schools, initiatives to promote health in the workplace and activities aimed at families.

Our projects have an international focus, operating throughout most of Latin America as well as Spain, Malta, Portugal and Turkey.

We also work in collaboration with 155 institutions and non-profit organizations in 15 countries and our website receives over one million hits a year.

Initiatives for leading a healthier life

We run information campaigns to promote responsible behavior which helps to prevent disease and encourages healthy lifestyles. These campaigns are on an international level and are aimed at society as a whole.

The campaign "Juega Seguro" (Play Safe) is a prevention program for knowing how to act in the case of a cardiac arrest and other medical emergencies on the playing field. To achieve this we have developed CPR11, a mobile app which, with 11 basic steps, guides you through what to do during the first minutes of a cardiac arrest. A team of ambassadors – professional footballers, referees and trainers with first-hand experience of the drama of a sudden death on the playing field - are patrons of this campaign which is broadcast via the social media. The app has been downloaded over  times since the campaign began in 2015.51.912

In 2014 we launched the "Women for the Heart" campaign whose objective is to raise awareness of the risk factors of cardiovascular disease in women, the main cause of death in this population group both in Spain and other countries. The basis for achieving this is prevention through healthy habits and the early identification of heart attack symptoms. In 2017. Ruth Beitia, Mónica Naranjo and Ana Rosa Quintana joined the campaign as ambassadors of this program in Spain.

In 2016, the S.O.S. Respira, campaign was started up. It includes actions aimed at raising awareness in society, and particularly in hotel and catering, on the importance of knowing what to do in the event of choking. Important figures in gastronomy helped in disseminating the campaign, by acting as ambassadors. These were Samantha Vallejo-Nágera, Mario Sandoval and Angel León. Over 2,900 professionals received training over the year.

We encourage the responsible use of new technologies, differentiating between use, abuse and addiction, so that society develops the correct approach to Digital Health.

With the Vivir en Salud program (Living in Health), we put forward a series of actions to promote healthy lifestyles, particularly in nutrition and physical exercise. Training is reinforced among professionals of health and education environments. Information and awareness is also given to the general public on the importance of health.

Since 2009, more than 600,000 people have received training on nutrition and healthy lifestyle habits as part of the Healthy Living campaign.


Since 2009, more than 600,000 people have received training on nutrition and healthy lifestyle habits as part of the Healthy Living campaign.



Committed to spreading information

We publish final projects and books on topics of interest to a readership concerned with these matters. Our publications are a point of reference and a communication channel for the scientific community in Spain and Ibero-America.

Our support for research is enshrined in a series of publications issued in collaboration with prestigious institutions. The research studies we produce have a great impact  in their associated sectors, such as the report on Food and Society in the 21st Century in Spain which has become a benchmark text for the study of this topic.

We boost scientific research and specialist professional training by awarding scholarships and grants that amount to over 700,000 euros a year.

Our objectives include the development of training activities that promote "people's physical, psychological and social wellbeing." We have more than 25 years of experience in training professionals through congresses and scientific meetings which we organize worldwide.