We have received the Prince Michael International Award
The Prince Michael International Road Safety Awards have been rewarding people and organizations since 1987 that put forward and carry out exceptional initiatives to improve road safety. In their 2018 edition we have been awarded within their international category for our road safety education program.
We would like to extend our thanks to the organization for having turned its attention to our project which, over the span of a decade, has trained 2.8 million children and 100,000 teachers in 23 countries and in which we have invested 96 million euros.
Investing in educating young people is investing in the future of our society and, in the case of road safety, this maxim is even more important. This is why our program focuses on children and young people. “These are the people will help to put into practice the challenges of Goal Zero, whose main goal is to prevent and reduce the number of fatalities and seriously injured people in road traffic accidents”, highlighted H.R.H. the Infanta Doña Elena, director of Fundación MAPFRE Projects, in the awards ceremony.
Javier San Basilio, Fundación MAPFRE representative in the United Kingdom, thanked “the painstaking work of our teachers, who generously dedicate their time and live to educating our children and instilling in them good road safety and accident prevention habits".
This program has been possible thanks to the international and local institutions and organizations, the heads of educational programs and the teachers who have helped us introduce our multimedia and interactive materials into the classrooms in order to teach children how to prevent unintentional injuries.
For this reason we want to share this award with everyone who has supported us in raising awareness of the importance of responsible driving on the roads. We would like to thank everyone, teachers, parents, institutions and, of course, all the children and young people who are creating a better and safer future.
- Prevention and Road Safety