Predictive modelling across customer lifetime

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Articles Articles Predictive modelling across customer lifetime - Luo, Mandy

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Title: Predictive modelling across customer lifetime / Mandy Luo

Author: Luo, Mandy Icono con lupa

Notes: Sumario: Despite being a classic data driven business, the insurance industry is often regarded as slow in comparison to Amazon and Netflix. But one thing is for su re: insurers are catching up with advanced analytics methods such as predictive modelling. Ms Mandy Luo of ReMark demonstrates the power - and the value - of prediction.

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