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A seat for Paula
All children are not the same, and our vehicles do not all have the same characteristics. The important thing is that the choice of the car seat they are going to travel in is appropriate for their safety.
Healthy eating for mental well-being
Nutritionists are clear: a healthy diet, accompanied by physical activity and a good sleep pattern, is beneficial for improving our mood.
Survival space
In the event of a traffic accident, the actions we have taken when installing the child seat and putting the child in it, will determine the survival space and, therefore, the consequences it may have for our child.
Streets for life
Restoring harmony between all road users is a dream that is gradually becoming a reality. The #Streetsforlife campaign was launched to help achieve this.
A Safe Virtual World
We want to help children and young people by making their environment a safer place so we’ve developed a new interactive virtual tool: the Safe Virtual World. We invite you to discover it.
Anastasia Samoylova, winner of the KBr Photo Award
The Image Cities project by photographer Anastasia Samoylova is a visual study of the ever-closer integration of the photographic image and the urban environment. This work, for its quality and originality, is the winner of the first KBr Photo Award.
Road safety calls for joint action worldwide
We take stock of how the first UN Road Safety Plan 2011-2020 has helped reduce road accidents worldwide, and we analyze the challenges for the coming years based on the new strategy posed by the United Nations for the decade 2021-2030.
It’s time to take action
The pandemic caused us to suspend these awards in 2020 in order to devote all our efforts to mitigate the consequences of the crisis caused by the coronavirus. In an event held at the Real Casino de Madrid, our Social Outreach Awards have returned with greater commitment and with the certainty that working together is the way to move forward and help others improve.
Mexico: a historic donation to eradicate hunger
Food shortages and malnutrition remain major obstacles to achieving sustainable development.Aware of the fact that the pandemic has deeply impacted hunger levels in Mexico, we have made our largest donation yet in this country – 25 million pesos – to the Mexican Food Bank Network.
Protective equipment for the island of La Palma
The first aid package that Fundación MAPFRE Guanarteme has sent to the island of La Palma contains masks, goggles and eye drops to protect citizens from exposure to volcanic emissions. This donation is worth 65,000 euros.
Biscuits filled with hope
Nine social entities of the Sé Solidario project received 28,800 nutritional biscuits, enriched with vitamins and minerals at our headquarters in Recoletos Street in Madrid on Monday 27 September.
Today, we are all inhabitants of La Palma
Since the Cumbre Vieja volcano started erupting on September 20 on the island of La Palma, the lava flow has destroyed hundreds of houses, erased numerous farms and smallholdings, and left thousands of people homeless. Fundación MAPFRE sends them our heartfelt solidarity.
Health travels by boat
For many of the people living in the heart of the Amazon rainforest – the world’s largest – it is impossible to get an antigen test, an essential tool in the fight against COVID-19. This first Scientific Mission managed to conduct more than one thousand tests between August 3 and 25.
Today, some two million children have access to a daily meal
The international charity organization Mary’s Meals, which was recognized by our Social Awards in 2018, manages to ensure that some two million children in 19 different countries are provided with a meal every day at their primary schools.
More antigen tests in September
Despite being a vacation month, the testing facility at the Wizink Center carried out more than 19,000 antigen tests on the people of Madrid in August. The success of this initiative has encouraged us to extend the service through to September 30.
Backpacks of Smiles
The outbreak of the COVID-19 pandemic has exacerbated the situation of many families living in conditions of extreme vulnerability. To help alleviate the consequences of this health and social crisis, we are involved in the ‘Mochilas de Sonrisas’ (Backpacks of Smiles) program of the Nutritional Education and Recovery Center (CREN) in the state of Alagoas.
Antigen tests to stop the spread of the pandemic
If you’d like to take a free test to help identify the virus at an early stage, come along to our free testing center. We’ll be at the Wizink Center in Madrid until August 31.